Re-targeting website visitors is an art and when it is done rightly, it will result in better ROI for your business. Do you want to re-target your website visitors with personalized notification at no extra cost? Do you need a good solution for this issue? Well, the answer is web push notifications platforms!

In this blog post, we will discuss the 15 best website push notification software that offers great notifications features that can help you to re-target audiences at no cost (or some basic cost based on usage). Before that, it’s quite important to know what web push notification is and how it works. Let’s start with more details about the website push notification service.

What is Web Push Notification?

Web push notification is a useful tool for websites/blogs which allows them to send notifications when some event occurs. For example, if you are having a blog and published a new post, all your readers who subscribed receive push notifications when they open their respective browser on their computer/laptop.

Web Push notification is a special kind of notification that can show on the browser which includes a custom message as per your setup. In other words, this is an effective way to engage users with your website but for this, the user needs to activate the notification button once. Nowadays you can find several web push notification software that are well available in the market and it’s quite tough to choose the best one because each has its own advantages and disadvantages. To do your task easier, we manually reviewed these 15 platforms’ offerings web push notifications. You can choose the one according to your requirement and comfort level.

1. OneSignal – Open Source Web Push Notification Platform

OneSignal is our favorite FREE push notification platform that offers services for both mobile and web users. In fact, we are DigiFloor also using OneSignal push notifications and are very happy with its services. This is a reliable brand that offers push notifications services to many popular websites like uber.com and 9gag.com. Its user-friendly interface and extensive features make this software very popular among entrepreneurs.

OneSignal notificationFeatures:

  • It supports browsers like Safari, Firefox, and Google Chrome.
  • It’s highly user-friendly and quite easy to set up.
  • The live conversions tracking feature is always a positive point of this software
  • It offers to personalize notification facility with users accurate location
  • It also supports Android and iOS platforms too.

Price: Free $0/month, Growth $9/month, Professional $99/month, Enterprise (Custom)

My personal favorite feature of this platform is; easy integration. Yes, you can easily integrate OneSignal web push notifications with your website. If you are using WordPress, you will also find OneSignal WordPress plugin to make it easier for you.

2. Vwo – Best Push notifications For E-commerce

vwo is one of the amazing web push notification software which can bring huge numbers of visitors to your website. This popular push notification software comes with some unique features which are very user-friendly and useful. Now let’s discuss some of the features of this software.

vwo Web Push Notification Platforms

Features:

  • It supports wide ranges of browsers like Google Chrome v.42, Firefox.44, Google Chrome and Android OS.
  • Notification scheduling facility is well available with this software which is very useful.
  • You can easily add images to your notification which will definitely attract visitors towards your website.
  • You can easily group your targeted audience with the help of this software and send then necessary notification

Isn’t it amazing? If you are looking to integrate the push notifications with these advanced feature, PushCrew is for you.

3. Izooto – Leading Web Push Notification Tool

Izootoo webpush notification

Izooto is a popular web push notifications software and a favorite among startup and emerging entrepreneurs. It’s a completely error-free software and the campaigns of this platform are quite healthy and successful. You can trust on this software if you want to bring more traffic to your website. Let’s discuss some special features of this software.

Features:

  • It provides extensive browsing support like Firefox, internet explorer, Safari, and Google Chrome.
  • It offers call to action notification under which any user can sign in or sign up easily
  • It supports multiple languages and you can easily customize the language as per your requirement in this software.
  • Provides details analysis report of your ongoing campaign

Price: Rise $85/month (for up to 30,000 subscribers), Growth $250/month (for up to 30,000 subscribers), Enterprise (Custom)

If you are using open-source platforms like Magento or WordPress or eCommerce hosted solutions like Shopify, you can use this web push notifications platform which offers ready plugin for them.

Also Read: Open Source Low-Code Platforms You Must Not Ignore

4. MoEngage – Best Software to Boost Web Conversions

The MoEngage is reputed web push notification software which popular business websites like Snapdeal and Airtel. This is very popular with its user-friendly interface and accessibility and it’s very useful if you want to bring more targeted traffic to your website. This software comes with many special features. Let’s discuss some features in detail.

Moengage web push notification

Features:

  • For now, it supports Google chrome on both mobile and desktop and the company is working on to introduce the support for other platforms like Safari and Firefox as soon as possible.
  • You can set the personalize notifications according to your audience which is a good feature and can assure you high conversion rate on your website.
  • You can get advanced user intelligence platform with this software
  • You will get advanced UI triggered notification system with this software
  • You can send push notification with your product image and discount code to attract your customer again towards your business

5. SendPulse – Best Browser Push Notifications Plugin

SendPluse is another popular name in the field of best web push notifications software. It provides fast and never misses push notification service. If you are worried regarding your fewer visitors to your website then you can try this reliable web push notification software. It comes with so many attractive features which are given below.

Sendpulse webpush notificationFeatures:

  • It supports Safari, Firefox and Google Chrome on both desktop and mobile version
  • It provides high level of subscription assurance
  • It supports multi-language and you can customize the notification according to the user’s location.
  • This company offers developer API which assists in the integration of CRM, CMS along with other systems.

Price: Free (Up to 500 subscribers), Standard $77/month, Pro $93/month, Enterprise $130/month

6. PushPad – Best Web Push Notification Service Provider

PushPad is another leading name in the list of reliable web push notifications software. This software uses high-end browser integrated APIs for the notification sending. You can get many useful features with this software.

Features:

  • It supports Safari, Firefox and Google Chrome
  • It provides notification control facility with its high tech API technology
  • This software provides RSS Feed integration
  • It offers a complete analytic tool with its software which helps a lot in your campaign.
  • It also works perfectly on WordPress platform
  • The Pushpad express service of this company provides easy notification with subscribers and proper link of your product.

Price: Try 1-Month Free and then €100/month (€0.002 per subscriber)

7. PushAssist

PushAssist is very popular for its most user-friendly web push notifications service among customers. This software is very easy to install and works quite effectively. It comes with many interesting features. Let’s discuss details.

pushassist webpush notification

Features:

  • It supports Safari, Google Chrome and Firefox on both desktop and mobile version
  • PushAssist has effortless integration on various platforms like GitHub, WordPress, Magneto, and OpenCart.
  • It comes with real-time track capability which helps you a lot during your campaign
  • You can get a smart segment in this software which provides notification according to the targeted users.
  • You can customize your message or notification according to your requirement with this software.

Price: Free $0/month, Starter $9/month, Business $25/month, Elite $299/month

8. Firebase Cloud Messaging

Firebase Cloud Messaging (FCM) is a set of free service tools that sends push notifications and short messages of up to 4 KB to diverse platforms like iOS Android, and web. Firebase Notifications is a free service. With the help of Firebase console, you can send notifications speedily and effortlessly across different platforms where you do not require any server coding. Furthermore, these notifications can be directed at individual users, topics to which they subscribe, or segments defined by analytics audiences.

Features:

  • Notification messages can be delivered immediately or at a later time in the user’s local time zone.
  • No coding is required for notification delivery.
  • Firebase Cloud Messaging is a tool for sending push notifications to a single or multiple devices.
  • Firebase has well-prepared technical documentation that makes working with the offered services easier and more accessible to users.
  • The platform does not charge for the majority of its services and requires users to select a pricing plan only after they have reached a certain amount of database memory.

9. Aimtell

Aimtell Web push notifications

Aimtell is one of the best desktop and mobile push notifications tool that enables businesses to segment and target website visitors in order to re-engage and optimise conversions. The cloud-based platform offers amazing features for scheduling and automating notification processes, as well as event management. Users can use this tool in order to compare the effectiveness of various titles, images, colors, icons, and text, with reports showing how visitors reacted to them. Aimtell also provides excellent campaign reports so that businesses can track conversions, clicks, and other metrics.

Features:

With highly targeted website push notifications, Aimtell offers a new way to re-engage your visitors and customers.
Aimtell allows visitors to subscribe to the websites with just a single click. For this your visitors do not need to fill any forms!
Aimtell helps in tracking conversions rate and number of subscribers with detailed campaign reports.

Price: Basic $49/month, Plus $99/month, Pro $199/month, Enterprise Custom

10. Webpushr

Webpushr Web push notifications

Webpushr is the new web push notification standard. Webpushr allows you to send browser push notifications to your site visitors using any popular browser. Webpushr’s Web Console is equipped with exceptional advanced features such as user segmentation, advanced user analytics, and customizable opt-in prompts. Your visitors will receive these notifications even if they are not available on your site.

Features:

  • You can schedule Notifications for later use.
  • With the help of emojis and images, you can make your messages more engaging and “clickable.”
  • This is a very effective tool to send highly personalized push notifications, divide your audience into segments based on geolocation, interests, page visits, custom attributes, and custom events.
  • It can automatically send a predefined notification when an event on your site is produced.
  • Inside the plugin, you can see a summary dashboard view of your subscribers. The dashboard displays the total number of subscribers, device type, operating system type, and opt-in rate.

Price: Individual $29/month (Up to 50K Subscribers), Startup $29/month (Up to 100K Subscribers), Growth $99/month (Up to 150K Subscribers), Enterprise Custom 150K+

11. WonderPush

Wonder Push Web push notifications

WonderPush is the most responsive platform for mobile and web push notifications, as well as in-app messaging for iOS, Android, and websites. WonderPush offers pre-built user interfaces for users to subscribe, ranging from a browser prompt to a bell widget at the bottom of the page. WonderPush assists all mobile and web publishers who want to (re)engage their audiences with relevant push notifications and customised in-app messages. This tool is built to scale with your company and allows you to send unlimited notifications and in-app messages with no user interaction.

Features:

  • WonderPush allows you to supercharge your mobile marketing in minutes without having to worry about server management.
  • WonderPush offers pre-built user interfaces for users to subscribe, ranging from a browser prompt to a bell widget at the bottom of the page.
  • WonderPush also allows you to integrate in-app messaging with your WordPress website. Create and remotely trigger the display of banners, modals, and alerts that target users as they browse your site or use your app, allowing you to drive engagement and conversion.
  • WonderPush installation takes only a few minutes and requires no coding knowledge.
  • Web push notifications are alert-style messages that can be delivered to a user’s desktop or mobile device even when the user is not actively browsing the website.

12. Foxpush

Foxpush Web push notifications

FoxPush is one of the world’s most popular push notification services. FoxPush is compatible with all major web browsers and devices. The paid version includes emoji support as well as geo-country targeting, which is extremely useful for location-based marketing. Push notifications allow you to engage with your audience, and with the way online marketing has evolved, it’s critical to stay in touch with your target audience at all times.

Features:

  • The tool has Simple setup process
  • It can help you in Instant delivery of messages.
  • You can easily do Live tracking of the system.
  • The tools also offer Multi-browser support
  • It helps in Device targeting
  • Multiple-device support

Price: Basic $0/month, Premium $49/month, Business $199/month, Enterprise $300/month

13. Pushnami

Pushnami Web push notifications

Pushnami is a business-driven pop-up news stage specifically designed for advertisers. Pushnami allows you to catch crowds, sell them on the web, wearables, and email, and increase your income. Pushnami is a multi-faceted web message pop-up, email presentation, and organization that finds supporters (without the need for a customer’s email address or phone number), skillfully markets them, attracts new traffic sources, and earns money. Support your own local push promotion organization that allows you to grow. Pushnami is a business leader in push traffic and gives the impression that it is an all-in-one resource for all push needs.

Features:

  • Modern push notifications software is now used to increase sales, improve user engagement, support large marketing campaigns, and increase website traffic, among other things.
  • With timely and relevant messaging, you can nurture and re-engage your customers.
  • Pushnami provides a user-friendly platform for all of your push notification requirements.
  • Setting up campaigns, establishing waterfall responder cycles, A/B testing capabilities, and utilising smart send tools are all simple to learn and optimize.

Price: Standard ($0.01 per subscriber/month), Enterprise Discount on volume

14. PushAlert

Push Alert Web push notifications

PushAlert is a platform for user engagement, retention, and marketing automation that sends real-time notifications to website visitors on both mobile and desktop devices. With web push notifications, you can increase reach, revenue, and re-target users. You can instantly boost traffic with PushAlert Browser Push Notifications using this integration tool. Keep your visitors engaged with real-time automated notifications, and increase sales with abandoned cart recovery, price drop alerts, in-stock notifications, and shipment alerts.

Features:

  • Push notifications have up to ten times the click-through rate of traditional marketing methods such as emails and have very high visibility even when not clicked.
  • Engaging visitors at the right time generates more clicks and instantly increases your traffic. It also aids in returning visitors to your website.
  • It is easier to obtain a large number of subscriptions because Push Notifications do not require any personal information.
  • Magento stores also receive automated abandoned cart notifications, price-drop and product back in stock alerts, and shipment notifications with a tracking button, which can increase sales by up to 30%.
  • Works on both desktop and mobile devices (no app required), even when the browser is closed.

Price: Free $0/month (Subscribers 3000), Basic $19/month (Subscribers 5000), Premium $59/month (Subscribers 10,000), Platinum $149/month (Subscribers 20,000)

15. Wigzo

Wigzo Web push notifications

Wigzo is one of the best marketing automation platforms available. It is a company that specialises in email services and browser notifications. Wigzo offers push personalization tools to marketers to help them fuel their location-based marketing strategies. Marketers can experiment with and create personalised interactive experiences for their target market, increasing customer lifetime value and building a loyal community across digital channels.

Features:

  • It aids in campaign segmentation, contact management, direct mail management, and other tasks.
  • Developers and website owners can use Wigzo to trigger subscription prompts.
  • Wigzo also provides personalised notifications, which increase conversion rates and customer retention.
  • Wigzo provides multiple solutions and formats to marketers, which resulted in a more than 100 percent increase in revenue.

I admit that this is not the end of this list as there are hundreds of such platforms available in the market. It’s always very tough to say the best one on the list so it’s better to understand your requirements and use the best one on the list.

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Jignesh gohel is a Google Ads certified professional and digital marketing consultant having over 14 years of experience. He loves writing about gadgets, pay per click advertisement, ecommerce and online marketing. Connect with him here at Linkedin - Jignesh Gohel