Now a day’s business uses social media platforms to promote their business. Facebook, Twitter, LinkedIn, Instagram etc. but Instagram is very popular among all the social media platforms now a days.

Instagram recently announced its spectacular updates. With this update, the businesses having Instagram profiles got the opportunity to schedule the posts and publish it on their profile without any manual effort. It is now possible to schedule Instagram Posts, so they are automatically released. This feature is quite helpful for the businesses as well as the personal users. The users can schedule and get the photos published directly from the HootSuite Dashboard. The update is convenient for the users to keep the audiences from different time zones engaged with high consistency in publishing.

hootsuite Instagram stories schedule

5 Excellent Features of The Instagram Update

1. Post The Images on Instagram

Posting the images to Instagram with proper description and tags is very time consuming and lengthy process, bu now you can save your time. The Instagram update ensures to drive engagement. The users can easily schedule the posts to publish in future, and as the set time, the post will get published without requiring any manual attention and effort in future. The users can get the posts published on Instagram directly from the dashboard of Hootsuite.

With help of tool called Hootsuite you can schedule and manage your Instagram posts. Hootsuite manage not only Instagram posts but also it can manage you other social networks just as Facebook, Twitter and LinkedIn as well. In short, it is the perfect social media management for all the platforms. Only you need to add your social networks in to this tool. Hootsuite allow you to add more than 3 social networks.

Let me explain you more about this tool via this following process for how to Schedule Social network Posts in Hootsuite dashboard directly.

Process to Schedule Instagram Post via Hootsuite;

Step: 1 Login to HootSuitelog-in-to-hootsuit

Once you have successfully logged in the hootsuite then dashboard will be open to your screen which would looks like as follows before that you would be asked to add 3 or more social networks.


Step: 2 Add Your Social Network to Hootsuite

In the beginning Hootsuite will ask you to add your social networks but if you wanted to add only Instagram at this time you can and also you can add some more accounts to Hootsuite later by following way.

(i) First of all you need to go to your profile and select Manage Social Network from drop down menu;


(ii) Once you click on this, one page would appear to you where you have an option of adding one more social media account which you wanted to manage by Hootsuite.

add-social network

(iii) By clicking on private network you can add one more account. Now, all you need to do is just link that with the Hootsuite by adding Username and Password.

Step: 3 Go to the New Post and Schedule Your Posts

Now to schedule all your Instagram posts with the help of Hootsuite. Just go to the “New Post” and select the Social media network from drop down menu and draft your post, add all the information and media (Photographs, Videos, GIFs etc.) you wanted post on your Instagram account then select the date & time and click on the schedule button. That is it!! you are done with the scheduling of your post.

draft-postThis is how you can schedule your Instagram post and save your time from the lengthy process of making post everyday.

2. Managing The Instagram Profile As A Team is Easier

The users can plan the campaigns and execute it across multiple business accounts on Instagram. Along with this facility, the users can also assign the messages to different team members and keep the audiences/ followers engaged. All these works can efficiently get managed by using a secure and single workflow integrated with excellent features.

3. Monitoring The Instagram Account

Keeping track of the customers, business competitors, the photos, and the industrial hashtags is effortless at a single place.

4. Measuring The Effectiveness of Instagram Posts

You can select a metric and track the progress and effectiveness of the Instagram posts as well as the content strategy. You can obtain the visual reports which will provide the exact details of the effectiveness and progress. You can learn what is working on Instagram and what the reason behind the results is.

5. Scheduling and Publishing Posts Using a Single Dashboard

It is quite easier to schedule and publish the posts to Instagram using a single dashboard. The panel also can get used to managing Facebook, Twitter, YouTube, LinkedIn as well as Google+ accounts. In today’s era social media marketing is very essential to promote business on wide range.

It is essential to know the right time to schedule the Instagram post. The right time is when you will be able to reach largest audiences and ensure higher engagement.

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Niraj Bariya is working as Online Marketing Professional in IT Industry having over 8 years of experience. Niraj Bariya loves to write about technologies, gadgets & reviews and online marketing.